Innovative PACKAGING DESIGN AND LABEL design:
Do you need the artwork for the packaging of your new product? Packaging is an area I am very attracted to and enjoy doing. I have worked on a few projects desiging the artwork and packaging layout for various companies with creative results and customer satisfaction.
When it comes to designing your packaging there are a couple of things we need to consider. The packaging can be designed including the layout of the box and the graphics or only just the graphics.
Depending on your budget you will need to take the decision of what is the best for your business and how much you are willing to invest.
I can assist you designing both the packaging box and the graphics but the costs will be different since designing of the box will require the following:
- Obtaining samples from you to design the best size (s) and shape.
- Developing prototypes of the packaging concepts and assemble them to determine their functionality
- Test different art board thicknesses to provide the best protection to the product
- Obtaining quotations for the cutting mold that will be used to trim the printed packaging (one off payment)
If what you need is just require the artwork I will request from you the dimensions and shape of the packaging box you have selected so I can design the graphics accordingly. Ask your preferred printer if they have the cutting die for a packaging box with the right dimensions for your product and they might be able to help you. This could save you spending on the cutting form and the design of the packaging itself.
Some of the projects I have worked on are:
Pamilli body products packaging and labels: Pamilli required an attractive and creative packaging solution for its new body product range. The size of the box and labels was determined by the size of the bottles to be packed. For the artwork Pamilli requested to make use of a pattern. The pattern was built using the leaf used on the company’s logo. Shown on the sides and back panel of the packaging and labels this pattern provide the product with a very modern yet conservative appeal to reflect the good quality of the product. This project is featured in various international packaging design websites such as Packaging of the world (www.packagingoftheworld.com) and La Cia Packaging (www.laciapackaging.com)
Lemongrass packaging: Lemongrass homeware requested the artwork for the packaging of their reflections accessories product range. Retailed as a gift box it includes the company logo, product photography in a very creative layout that provides the feeling of exclusiveness and quality.
Sayak Silver Jewellery provides her clients with a very beautiful and functional packaging gift box. 2 sizes were developed and printed on high quality artboard making use of 1 metallic ink and black colour which is widely used for the company's corporate image. The gift box incorporates a series of colour coded ribbons and a very minimalistic approach with high attention to every detail. More images of this packaging are available at the company's website: www.sayak.com.au
Permafrost is a distribuitor of digital picture frames in Australia. The company requested the design of their new packaging boxes with a very simple yet modern style.
Le Rich Foods is one of the largest manufacturers of pattisserie products in Australia. Their products are sold in various countries around Asia as well as in the local market. The company requested teh design of 2 packaging tins for their cookies. Le Rich requested the design of the artwork to include the image of an old woman cooking and integrate it alongside with their new logo to the packaging design. The artwork had to provide the look of old world, class and exclussive product which is well regarded in countries like China.
Toscana labels: Toscana required a refreshed look for the labels to go on the olive oil bottles. The new labels provide a more stylish and elegant look than the previous design making use of round shapes to match the configuration of the bottle. The new labels make use of metallic foil to emphasize the company logo and the border of the label. This high quality product is available at David Jones
Invoke labels: Invoke natural skin care products requested the redesign of their labels for all their products in order to display their new logo, a more readable instructions section and product weight. It was requested to modify the artwork of more than 30 labels.
Culinaire labels: Culinaire requested the artwork design for their Sea salt and Spices product ranges. The labels are used on plastic pouches / PET bottles and printed in house using a laser printer and standard label sizes. This solution is the most cost effective for the volume of labels required per month. The artwork template can be modified to perform changes on the details of the label.
Babushkas Kefir labels: The design brief provided for the new Babushkas Kefir labels consisted on the use of elements and images that would provide the idea of "Deli" for their 3 kefir flavors (strawberry, honey and milk, natural). This product is being sold in NSW and distributed throughout Australia soon. The company's website is: www.babushkaskefir.com.au.
FEATURED PROJECTS:
TESTIMONIALS
"Our customers love our new packaging "
Pam Wright
Pamilli- Director
"I strongly recommend Alex to anyone who is looking for creativity and quality of service"
Steven Lopes
Lemongrass Homeware - Director
"Alex has been a wonderful asset to my small business. It has been a pleasure working with Alex from day one!"
Rebecca Kennedi
Invoke Natural Skincare - Director